I was at a jewelery shop yesterday, getting the battery changed and inside of my watch cleaned.
While I was there, the jeweler opened my watch to do a diagnostic for me.
While he was gazing inside,
commercial radio was playing, like it always is in his shop. But during the minute or so that he was silently focussed on my watch, there was a car company ad playing so I noticed it.
In the ad, a sexy female voice (pleasant, satiated-sounding) was uttering pleasant thoughts like "return to the country," "back to school or work," and "enjoy your freedom" to the sound of upbeat electronic jazz. Between pleasant "confinement-neutralizing" memes, she uttered the car company's name, and several of its products:
"Back to school! Car company brand! Return to the countryside! Car company brand! *smiles and glistening eyes*"
This is brain-washing. Especially when you listen to it sub-consciously like this at work because:1. You hear it repeatedly all day
2. You are usually focussed on other things, and are thus responsive to the sub-conscious musical and vocal effects on your brain.
What remains from a brain-washing campaign like this, is a vaguely "pleasant and satiated" feeling from the "voice inside your head" whenever you see or visualize their products or cars in general.